I won’t pretend the road here was easy. There were moments of doubt, exhaustion, and reinvention. But that’s also what living with lupus teaches you, that your comeback is always more powerful than your setback.
Today, LUP of Love steps into a brand-new season.
This new logo was born from years of listening to our community, honoring their stories, and asking ourselves the hard question: does everything we put into the world reflect the depth of what we stand for?
The answer is now, unquestionably, yes.
We are Living a Full Life WITH Lupus. Not just surviving it. Not just managing it.
LIVING it fully, boldly, unapologetically.
With over 10,000 individuals in our network spanning 6 countries, we carry the weight of this mission with so much gratitude and responsibility. Every single one of you shaped what LUP of Love is today.
This rebrand is our love letter to you. 🦋
Living Fully. Living Well. With Lupus.
The work continues. The mission deepens. The love never wavers.
Thank you for growing with us.
Shameka Johnson, Founder & CEO